Wednesday, July 31, 2019

International Business Entry Modes

Introduction An international entry mode is an institutional agreement necessary for the entry of a company’s products, technology and human capital into a foreign country or market. The reluctance of firms to change entry modes once they are in place, and the difficulty involved in doing so, make the mode of entry decision a key strategic issue for firms operating in today’s rapidly internationalizing market place.The choice of mode will depend on internal characteristics (eg firm size, international experience) and external characteristics (eg the sociocultural distance between the host country and the home country) as well as the trade-off between desired mode characteristics (risk adverse, control and flexibility). The diagram below conveys 3 broad categories of modes of entry, and their fundamental trade offs.Further to the issues discussed above, no matter which of three of the export modes the manufacturer uses in a market, it is important to think about what lev el of ‘mindshare’ the manufacturer occupies in the mind of the export partner, as there has been a strong proven correlation between mindshare levels and how willing the export intermediary is to place on company brand in front of another, or how likely the intermediary is to defect. Good mind share will depend on scoring well across the three drivers of commitment and trust, collaboration and mutuality of interest & common purpose.  Control Key and Word – Text and Graphics.Export Modes Baring in mind the factors discussed above we will now review the different types of entry modes, beginning with export modes, as they are typically the modes used in initial entry to international markets, as they require a lower financial investment than other modes and can be viewed as a ‘toe in the water; for in experienced and smaller firms or where there may be risks (eg political, economic environmental) preventing FDI. The three major types of exporting are indirec t, direct and cooperative.Indirect export modes are modes in which the exporting manufacturer uses independent organizations located in a producer’s country, they include the use of an export buying agent, a broker, an export house, a trading company, or a piggyback. Indirect export modes may be appropriate for firms with limited- rather than long term- international expansion objectives. For example, if international sales are primarily used as a means of disposing of surplus production. The lack of contact with firms abroad will provide limited information to develop a plan for international expansion.In the use of such modes, there is limited control over the marketing mix (other than product). A direct export mode may be more appropriate in gaining a little more control, in which the manufacturer sells directly to an importer, agent or distributor in the foreign target market. The local party will bring the advantage of existing distribution networks, and will provide goo d local market knowledge. However, a company must be careful in entering into contracts as they can be difficult and costly to terminate, and can go wrong when there is a conflict in interests (e. . it may sell rivals goods or competing product lines). Similarly, there is a serious disincentive for the agent/distributor in that if it performs well and develops the market, it risks being replaced by a subsidiary of the principal. Intermediate modes As a firm gradually evolves towards more foreign based operations, Intermediate modes will become more suitable modes of entry. This will likely include firms possessing some sort of competitive advantage that are unable to exploit this advantage because of resource constraints.Intermediate modes take the form of contract manufacturing, licencing, franchising, a joint venture or a strategic alliance. Contract manufacturing- where manufacturing is contracted to an external foreign partner provides a low risk and potentially low cost mode of entry. Benetton and Ikea are a good example of companies who successfully rely on a contractual network of small overseas manufacturers. Benetton has over 80% of its production outsourced to 450 contractors (located in low cost production countries such as India and China).As a result of the money saved on labour, Benetton can sell products 20% cheaper, helping it to maintain a low cost position in comparison to competitors. Of course, this method may not be appropriate for every company as there is a loss of knowledge and intellectual property rights, and the transaction costs involved must also be considered. Licensing differs from contract manufacturing in that more value chain functions have been transferred to the licensee. In outsourcing production and downstream activities a licensor irm can concentrate on its core competences and therefore will remain technologically superior in its product development- for example Apple licenses its brand to manufacturers of accessory prod ucts, and the BBC licenses rights to broadcast TV shows around the world. However a lack of control over licensor operations and therefore quality may lead a company to use franchising (a sub variant of licensing) in which the franchisor gives a right to the franchisee against a payment, EG a right to use a total business concept/system, including the use of trademarks/brands, against some agreed royalty.Franchising not only provides a greater degree of control than licensing, but It can also be seen as low cost and low risk as the franchise are the ones investing in the necessary equipment and know-how. This entry mode has been seen to generate great successes for companies such as McDonalds who now franchises 25000 restaurants globally. However, it should be noted that there is still a lack of full control over franchisee’s operations, which can result in problems with cooperation, communications, quality control etc, and a risk of damage to the company’s internation al reputation if some franchisees underperform (‘’free-riding’’).Another intermediary mode that will allow greater control is a joint venture, in which 2 ‘parent’ companies create a new ‘child’ company. This high degree of control and local knowledge is a clear advantage of such an entry mode. The shared knowledge and resources gained through a JV as compared with wholly owned subsidiaries will bring many advantages such as economies of scale. However of course there is a loss of confidentiality and flexibility, and the use of double management will raise questions about how the company is split- 50/50?If 50/50, it is difficult for the board to make decisions, if at all! Hierarchical modes of entry allow the highest degree of control for a firm, while at the same time, the highest degree of risk as the firm completely owns and controls the foreign entry mode. To have a wholly owned subsidiary a firm can either acquire an existing company (acquisition) or build on its own operations from scratch (greenfield/brownfield investment). An acquisition will provide rapid entry, access to distribution channel, an existing customer base.This may be the only feasible way of establishing a base in the host country in saturated markets, or where there are substantial entry barrier and therefore little room for a new entrant. Of course, as with intermediary modes, there is the issue of contracts, negotiation and the different management styles between companies. If difficulties (eg no appropriate acquisition) are encountered with acquisitions, it may lead firms to prefer to establish greenfield (new facility) and brownfield (existing facilities) operations.Out of the two- greenfield is seen as an advantageous option because the new plant will involve the latest technology and equipment, avoiding the problem of trying to change the traditional practices of an established concern. Although this is a big investment for a com pany involving slow entry into the foreign market, the returns are long term and the firm has control over the entire operation. Conclusion It cannot be stated categorically which alternative is the best.There are many internal and external conditions which affect this choice and it should be emphasized that a manufacturer wanting to engage in global marketing may use more than one of these methods at the same time (Petersen and Welch, 2002). Such ‘mode packages’ may take the form of a concerted use of several operation modes in an integrated, complementary way. Zara is a good example of this- in markets where the hierarchical model is used, there is high growth potential and relative low sociocultural distance between the home country of Spain and target market.The intermediate modes (usually joint venture and franchising) are mainly used in countries where the sociocultural distance is relatively high. For example in 1999, Zara entered into a 50-50 JV with the German firm OTTO Versand, which had experience in the distribution sector and market knowledge in one of Europe’s largest markets, Germany. Whereas franchising is used by Zara in high risk countries which are socio-culturally distant or have small markets which allow sales forecast such as Andorra, Puerto Rico or the Philippines. International Business Entry Modes Introduction An international entry mode is an institutional agreement necessary for the entry of a company’s products, technology and human capital into a foreign country or market. The reluctance of firms to change entry modes once they are in place, and the difficulty involved in doing so, make the mode of entry decision a key strategic issue for firms operating in today’s rapidly internationalizing market place.The choice of mode will depend on internal characteristics (eg firm size, international experience) and external characteristics (eg the sociocultural distance between the host country and the home country) as well as the trade-off between desired mode characteristics (risk adverse, control and flexibility). The diagram below conveys 3 broad categories of modes of entry, and their fundamental trade offs.Further to the issues discussed above, no matter which of three of the export modes the manufacturer uses in a market, it is important to think about what lev el of ‘mindshare’ the manufacturer occupies in the mind of the export partner, as there has been a strong proven correlation between mindshare levels and how willing the export intermediary is to place on company brand in front of another, or how likely the intermediary is to defect. Good mind share will depend on scoring well across the three drivers of commitment and trust, collaboration and mutuality of interest & common purpose.  Control Key and Word – Text and Graphics.Export Modes Baring in mind the factors discussed above we will now review the different types of entry modes, beginning with export modes, as they are typically the modes used in initial entry to international markets, as they require a lower financial investment than other modes and can be viewed as a ‘toe in the water; for in experienced and smaller firms or where there may be risks (eg political, economic environmental) preventing FDI. The three major types of exporting are indirec t, direct and cooperative.Indirect export modes are modes in which the exporting manufacturer uses independent organizations located in a producer’s country, they include the use of an export buying agent, a broker, an export house, a trading company, or a piggyback. Indirect export modes may be appropriate for firms with limited- rather than long term- international expansion objectives. For example, if international sales are primarily used as a means of disposing of surplus production. The lack of contact with firms abroad will provide limited information to develop a plan for international expansion.In the use of such modes, there is limited control over the marketing mix (other than product). A direct export mode may be more appropriate in gaining a little more control, in which the manufacturer sells directly to an importer, agent or distributor in the foreign target market. The local party will bring the advantage of existing distribution networks, and will provide goo d local market knowledge. However, a company must be careful in entering into contracts as they can be difficult and costly to terminate, and can go wrong when there is a conflict in interests (e. . it may sell rivals goods or competing product lines). Similarly, there is a serious disincentive for the agent/distributor in that if it performs well and develops the market, it risks being replaced by a subsidiary of the principal. Intermediate modes As a firm gradually evolves towards more foreign based operations, Intermediate modes will become more suitable modes of entry. This will likely include firms possessing some sort of competitive advantage that are unable to exploit this advantage because of resource constraints.Intermediate modes take the form of contract manufacturing, licencing, franchising, a joint venture or a strategic alliance. Contract manufacturing- where manufacturing is contracted to an external foreign partner provides a low risk and potentially low cost mode of entry. Benetton and Ikea are a good example of companies who successfully rely on a contractual network of small overseas manufacturers. Benetton has over 80% of its production outsourced to 450 contractors (located in low cost production countries such as India and China).As a result of the money saved on labour, Benetton can sell products 20% cheaper, helping it to maintain a low cost position in comparison to competitors. Of course, this method may not be appropriate for every company as there is a loss of knowledge and intellectual property rights, and the transaction costs involved must also be considered. Licensing differs from contract manufacturing in that more value chain functions have been transferred to the licensee. In outsourcing production and downstream activities a licensor irm can concentrate on its core competences and therefore will remain technologically superior in its product development- for example Apple licenses its brand to manufacturers of accessory prod ucts, and the BBC licenses rights to broadcast TV shows around the world. However a lack of control over licensor operations and therefore quality may lead a company to use franchising (a sub variant of licensing) in which the franchisor gives a right to the franchisee against a payment, EG a right to use a total business concept/system, including the use of trademarks/brands, against some agreed royalty.Franchising not only provides a greater degree of control than licensing, but It can also be seen as low cost and low risk as the franchise are the ones investing in the necessary equipment and know-how. This entry mode has been seen to generate great successes for companies such as McDonalds who now franchises 25000 restaurants globally. However, it should be noted that there is still a lack of full control over franchisee’s operations, which can result in problems with cooperation, communications, quality control etc, and a risk of damage to the company’s internation al reputation if some franchisees underperform (‘’free-riding’’).Another intermediary mode that will allow greater control is a joint venture, in which 2 ‘parent’ companies create a new ‘child’ company. This high degree of control and local knowledge is a clear advantage of such an entry mode. The shared knowledge and resources gained through a JV as compared with wholly owned subsidiaries will bring many advantages such as economies of scale. However of course there is a loss of confidentiality and flexibility, and the use of double management will raise questions about how the company is split- 50/50?If 50/50, it is difficult for the board to make decisions, if at all! Hierarchical modes of entry allow the highest degree of control for a firm, while at the same time, the highest degree of risk as the firm completely owns and controls the foreign entry mode. To have a wholly owned subsidiary a firm can either acquire an existing company (acquisition) or build on its own operations from scratch (greenfield/brownfield investment). An acquisition will provide rapid entry, access to distribution channel, an existing customer base.This may be the only feasible way of establishing a base in the host country in saturated markets, or where there are substantial entry barrier and therefore little room for a new entrant. Of course, as with intermediary modes, there is the issue of contracts, negotiation and the different management styles between companies. If difficulties (eg no appropriate acquisition) are encountered with acquisitions, it may lead firms to prefer to establish greenfield (new facility) and brownfield (existing facilities) operations.Out of the two- greenfield is seen as an advantageous option because the new plant will involve the latest technology and equipment, avoiding the problem of trying to change the traditional practices of an established concern. Although this is a big investment for a com pany involving slow entry into the foreign market, the returns are long term and the firm has control over the entire operation. Conclusion It cannot be stated categorically which alternative is the best.There are many internal and external conditions which affect this choice and it should be emphasized that a manufacturer wanting to engage in global marketing may use more than one of these methods at the same time (Petersen and Welch, 2002). Such ‘mode packages’ may take the form of a concerted use of several operation modes in an integrated, complementary way. Zara is a good example of this- in markets where the hierarchical model is used, there is high growth potential and relative low sociocultural distance between the home country of Spain and target market.The intermediate modes (usually joint venture and franchising) are mainly used in countries where the sociocultural distance is relatively high. For example in 1999, Zara entered into a 50-50 JV with the German firm OTTO Versand, which had experience in the distribution sector and market knowledge in one of Europe’s largest markets, Germany. Whereas franchising is used by Zara in high risk countries which are socio-culturally distant or have small markets which allow sales forecast such as Andorra, Puerto Rico or the Philippines.

Tuesday, July 30, 2019

Observations at Roosevelt middle school Essay

I observe at Roosevelt Middle School, which is in River Forest, in Mrs. Braun’s sixth grade English class on Tuesdays in the morning. As I have observed, I have noticed that the classroom is student-centered. During computer time, Mrs. Braun focused more on helping the students get into the computer program to start the assignment than on having enough time to get the assignment done. Several times, Mrs. Braun gave helpful comments on how to do things on the computer or in the program, such as how to install automatic spell check. Mrs. Braun was also very patient as she was being asked questions while she was trying to explain the assignment. From what I saw, some students were getting bored, though, while the assignment was being explained and started whispering to each other. However, the whispering did stop when the students had to get started on the assignment. I have also observed that there seems to be a strong set of rules in place in Mrs. Braun’s classroom. This is evident through some of Mrs. Braun’s subtle, and not-so-subtle, reminders. For example, she gently made an example of a student by pointing out that his decorated pen (with a silly topper on it) was not allowed in class if it was going to be played and not used. She made a general statement that all pens similar to it are not welcomed is they are going to be played with. Overall, the students follow the rules very well, and there have not been any severe disruptions. There has only been whispering occasionally, but it stopped when Mrs. Braun asked. Disciplinary strategies seem to be in place as well, although I have not seen any discipline used while I have been observing the class. There is even a routine in place in the classroom for each period. During period one, first of all, old assignments are collected by Mrs. Braun, and then vocabulary is covered. Then a vocabulary assignment is given with any other new assignments on what is being cover in class. Next the teacher reads or goes over any assigned readings from the book that is being covered in class. This is the same basic routine for period two. The third period is computer time and the routine seems to vary. There is a quick transition from activity to activity during these routines. The classroom environment is that of a basic classroom setting. There are some decorations and other things hanging on the wall. Among the decorations is a hand-made calendar on the wall by Mrs. Braun’s desk. There is a history of each student’s last name on the wall on the other side of Mrs. Braun’s desk. There seems to be a controlled temperature and lighting in the classroom and they are set at an adequate setting. The room is arranged with five groups of desks in a circular type shape. In the middle of the room is a cart where new assignments are put and reading journals are kept. There are different locations throughout the room for different supplies. With the layout of the room, it seems there is adequate space to move around and do in-class activities. The physical space also seems conducive to teaching and learning. The physical space, including seating and grouping arrangements, seems to enhance cooperation and learning because there seems to be fewer distractions around them. There seems to be fewer distractions because the students have less people to talk to than if they were seated in rows, though they may still be tempted to talk. This classroom seems to function well as a total environment through its layout. I have observed many things in my first two observations in Mrs. Braun’s class. The students do a lot of in-seat assignments, such as handouts. There seems to be a few good projects being done but they are done mostly outside of class. I feel that some time should be spent in class working on the projects, even if it is 10-15 minutes. The layout seems like both a good idea and a bad idea. It seems like a good idea because if one student gets stuck on something, there are others around to help. It seems to be a bad idea, though, because of what I stated before, there is still the temptation for the students to talk when they are not suppose to and distract each other. The only implication I have is that it seems that some old methods are hard to leave behind, such as busy work (hand outs), for more interactive methods (interaction with each other).

Monday, July 29, 2019

Indifference Curve Essay Example | Topics and Well Written Essays - 500 words

Indifference Curve - Essay Example The list of indifference curves associated with different utility level is called an Indifference Map. The rational consumer prefers the higher or right most, Indifference curve, since they represent combinations of goods providing higher utility levels. The slope of the indifference curve is called the marginal rate of substitution. It is the rate at which consumers are willing to give up one good in exchange for more of the other good. For most goods the marginal rate of substitution is not constant so their indifference curves are curved. Indifference curves are typically assumed to have the following features: Today's Economy is market driven where customer is the king. The market price is determined by forces of 'Demand and Supply'. To excel in the market, the firms must asses the demand of the customer. Consumer theory uses indifference curves and budget constraints to produce consumer demand curves. A budget constraint shows the consumer's purchase opportunities as every combination of two goods that can be bought at given prices using a given amount of income. Consumer's optimal combination of goods to consume is the amount that maximizes his utility subject to his/her budget constraint.

Sunday, July 28, 2019

The Philosophy Final Essay Example | Topics and Well Written Essays - 500 words

The Philosophy Final - Essay Example The problem required immediate resolution but, unfortunately, the Philosophy students’ professor was not around to help in resolving the problem, and the receptionist at the events scheduling office did not have an idea about how the problem could have occurred. The receptionist at the events scheduling centre had to look for someone in the office to help in resolving the problem. This problem occurred because the events scheduling centre had mistakenly scheduled the two events to take place at the same time. It is not possible, however, that the events scheduling office had deliberately scheduled the two groups to use the centre at the same time, given the fact that doing exams requires a calm and tranquil environment; the philosophy students could not be able to do their exams with the basketball women team playing in the events centre. This fact, therefore, shows that the events scheduling office had mistakenly scheduled the two events to take place at the same time. What should have been done differently at the time was that the events scheduling office should have been more careful in scheduling events, so as to avoid the mistake of scheduling two events to take place at the same time. To avoid any such a problem in the future, I recommend the following two changes. First, the events scheduling office should make their events schedule available to the public. With the events schedule being accessible to all the interested parties, any mistake in the schedule would be easily noticeable and corrected beforehand. But, since the events schedule was not available to the public, even the receptionist of the events scheduling office did not know anything about the schedule and how the problem could have occurred. Secondly, the events scheduling office should always have one of their officials in standby to resolve any complaints concerning the schedule. Since there was no official of the events scheduling office was available to handle the conflict

Political and Social Analysis of America Essay Example | Topics and Well Written Essays - 1250 words

Political and Social Analysis of America - Essay Example This took place from the earlier 15th Century. Moreover, the 15th century saw a great increase in African immigrants, who the explorers brought in to America as slaves (Vigdor 184). However, after the end of slave trade, these Africans settled in America to raise the Afro-American race. Immigration to the US still exists even today. Besides, the US also has illegal immigrants. This manuscript will look into these US immigrants, considering the factors and impacts of their immigrants. Factors that Led to the US immigration settlements Various factors led to the immigrants settling in the US. For instance, due to the increase in industrialization, most of the immigrants’ home nations failed to provide them with employment opportunities (Coates 83). Conversely, the US provided these immigrants with better working conditions and increased wages. Consequently, these immigrants had to settle in the US. Additionally, some immigrants settled in America as a result of natural calamitie s. They left their home nations as they escaped from disasters such famine, drought and other adverse weather conditions. For instance, most Irish immigrants to the US came because of the potato famine. Some American government policies also resulted in an upsurge of these immigrants. In the mid 1800, the US government passed a bill that gave the settlers over 150 acres of land. This resulted in an increase in the number of immigrants, since their driving force was the free land on offer. Many immigrants settled in America based on their own free will. However, some former immigrants came to the US through force. For instance, the African American settlers came into America as slaves that provided inexpensive labor and also helped during wars. Moreover, some illegal immigrants settled in America because of political unrest and peace in the US. Nations such as China, Germany, Cuba, and Russia and others faced various forms of political instabilities and their citizens had to move to the US where there were peace and better policies (Vigdor 185). Moreover, the US had enacted regulations that encouraged foreigners into settling in the land, since they were in serious need of both skillful and non-skillful employees to drive their growing economy. Effects of the Immigrations to America Positive Effects Some natives liked the idea of the immigrants settling in the US, citing that they provided cheap labor that steered economic growth (Coates 83). However, others opposed this idea, claiming that the immigrants were the core reasons for their labor problems. As a result, there were positive as well as negative consequences that resulted from the immigrations. Among the positive impacts of these migrations included the cheap and readily available workforce (Coates 84). The immigrants provided inexpensive skilled and unskilled labor, thereby improving the productivity of most companies, resulting from lower production costs. This in turn led to reduction of the prices of goods and services, and thus it improves the lives of both American natives as well as other immigrants. Besides, immigrants have resulted in a significant population increase in America. Despite the fact that an increased population leads to other negative implications, the huge population also comes with its advantages. For instance, the large population provides the US with a steady market for the goods and

Saturday, July 27, 2019

What were the violent techniques that (dictator of choice) used to Essay

What were the violent techniques that (dictator of choice) used to consolidate his power To what extent was he successful - Essay Example Finally, it is vital to identify the impact Fidel Castro dictatorship had on the people of Cuba. Fidel Castro a military general came into power 1959 after staging a coup de tat to over throw the then president of Cuba Fulgencio Batista (Thomas 16). Since then, Fidel Castro ruled Cuba for almost 50 years until he handed power to his brother in 2006. The fact that Fidel Castro held on to power for close to 50 years is evidence enough that he was a dictator (Thomas 19). One characteristic of a dictator is that he or she refuses to give up power for others to rule despite the fact that the county, which they rule is not a monarch system. Monarchies are the only form of government that rulers are allowed to rule for such a long time since power is mostly passed on to others only after death. Even after death power is left upon heirs or close members of the family. Evidence that Fidel Castro’s rule was dictatorship is the fact that his leadership was based on autocracy. This is a characteristic of dictator ship where rulers declare themselves sole rulers of a nation without any formal body to check on their power. This means that they can make decisions that affect the nation as they wish without consulting anybody especially the legislature. Another characteristic of dictators is that they have totalitarian governments. This is where they have firm control of the media controlling on what they broad cast. For example, Fidel Castro controlled the media to make sure that nothing negative about him was announced. The use of secret police and military units to spy on citizen is another form of a totalitarian government which is used by all dictators (Thomas 58). For example, Fidel Castro’s rule was characterized by such units to the point that people were even scared to discuss negative aspects of his government due to the fear of b eing arrested by these secret police and military

Friday, July 26, 2019

Newcastle College- Virtualisation Technologies Essay

Newcastle College- Virtualisation Technologies - Essay Example The college uses the virtual system for bringing the staff, the learners and the administrators together with over one hundred sites. New Castle College implementing Virtualisation technology, has made it possible for the, learners, staff and administrators to connect, teach, address issues, saving a lot of time, resources and money while delivering high quality services to all associated with the institution. Advantages of Virtualisation to New Castle College Saving money: Virtualisation has allowed the New Castle College to save a lot of money. The system consumes about 30% of the physical hardware which translates to less bill payments for the energy (Sanders, 2006). Staff and learners would also save money they would have used to travel, on accommodation and other resources. The New Castle College has saved more than seven billion pounds since the successful deployment and implementation of the Virtualisation system (Josyula, 2011, Golden, 2013). Security: Virtualisation is very secure and can be checked from a centralized location. There is a set of guidelines which have to be met for a person to access the system. The compliance of the system can handle more than thirty hidden procedures which ensure maximum security of the system. The compliance procedures are automated and the system does not grant access if there any compliance procedures that were not met (Stewart, 2013). ... Many man hours are saved and responses to the issues are made faster as there is no need to go to different places to have the queries answered (Wolf and halter, 2006). The repetitive queries can also be uploaded from one central location to all the users, such that they can access them anytime (Savill, 2012). Users can only contact the staff and administrators only when they have extremely issues. Even so, such issues can be addressed within a short time accordingly unlike when physical systems are being used. In addition, recovery is easy as there are no many data hardware used (EC-Council, 2010). Economic benefits of virtualization Virtualisation has had many economic benefits for the New Castle College. Users can access information they need at their own convenience. This saves New Castle college resources that would have been used for buildings, furniture, computers, storage devices and other accessories that would have to be used to make learning and management of learners and staff possible. Virtualisation of the New Castle College saved the institution more than seven billion pounds, which can be used for other benefits of the college (Dittner and Rule, 2011). Staff can operate from anywhere saving a lot of money and time.. The man hour saved by the staff and students would be equal to a lot of money. Supposing that each staff member saves 30 minutes a day and 40% of staff are working through the system. About one thousand man hours would be saved per day. Basing on the United Kingdom average earnings per hour of 10 pounds per hour, the New Castle College would save ten thousand pounds on the lower side per day (Office for National Statistics, 2012). That is a lot of money saved for such an institution. Using

Thursday, July 25, 2019

Profile and discuss one communications sector of a country of your Essay

Profile and discuss one communications sector of a country of your choice. ( India film industry Bollywood) - Essay Example Bollywood, the Indian film industry, is an important part of the global international communication system in the modern world. This paper is aimed at providing the profile of Bollywood, the Indian film industry and also in discussing various aspects of international communication related to this industry. International communication and films: International communication is considered as the inseparable part of human lives as it is playing an important role in developing various social, cultural, socio-cultural, economic, educational and other aspects of their lives. After the World War II, international communication has gained significant attention from all over the world. Since the middle of the 19th century, global communication started to gain greater amounts of focus by people (McPhail, 2011, p.1). According to McPhail (2011), â€Å"international communication refers to the cultural, economic, political, social and technical analysis of communication and media patterns and ef fects across and between nation-states† (McPhail, 2011, p.2). International communication is essential for the purpose of producing effective value judgments. The most important sources of international communication are online media services, print media services, news channels and films and theaters (Supadhiloke, 2008, p.109). The notion of international communication is closely related to the society as various societal imbalances and inequalities are revealed through international communication (Moby, 2003, p.10). Improvements in satellite, television and internet system are helping films to become an important medium of international communication. Modern technologies are getting transferred in developing countries from developed countries like UK and USA (Hallin, 1998, p.153). Film is considered as traditional media and the growing technological advancements are creating greater amounts of integration in favour of developing the international digital telecommunication ne twork (Madikiza and Bornman, 2007, p.16). With the help of film media and industries cultural aspects are commoditised (Madikiza and Bornman, 2007, p.32). However, several instances reveal that national cultures are becoming the victim of the film media as the most important way of communicating with the people nationally as well as internationally (like the Western society) (Golding and Harris, 1996, p.199). Numerous epic films which have been produced in different countries all over the world have raised the effectiveness of international communication all over the world with the help of greater popularity of these films (Curran and Morley, 2006, p.267). Indian film industry: Bollywood, the Indian film industry is effectively using various social, cultural, economic as well as political aspects which are creating various impacts on the lives of people of the country, in particular, and in the lives of people of the world, in general. Bollywood is the largest film industry in India (there are number of regional film industries in the country which are popularly known as Tollywood. The New York Times as well the Washington Post regularly publish reviews of Indian films which are released and shown in different multiplexes of New York, Toronto and other cities of the United States (Rao, 2007, p.57). More than 300 films are produced every year in Bollywood and large numbers of Bollywood films are exported to the United

Wednesday, July 24, 2019

Opposing American Dream in Willa Cathers Neighbour Rosicky and Pauls Essay

Opposing American Dream in Willa Cathers Neighbour Rosicky and Pauls Case - Essay Example Willa Cather’s â€Å"Paul’s Case† was published in the year 1905 and it appeared along with other seven stories in her debut anthology bearing the title â€Å"The Troll Garden†. These two stories captivate the myriad perspectives and essences of the American Dream. The first time the concept was unveiled before its citizens was when James Truslow Adams first pronounced the words in the year 1931. It states a freedom encapsulated with a promise and possibility of success and prosperity. The concept of American Dream envisages a better life which is complete and rich and aims to provide the opportunity for each citizen according to their ability or achievement irrespective of their classes in society and birth circumstances. With this vision, Willa Cather presents the stories, â€Å"Neighbour Rosicky† and â€Å"Paul’s Case† that provide a scale of perception associated with the concept of American Dream and its derogatory cone with the g rowing time (Library of Congress, â€Å"By Topic†). Thesis Statement The essay intends to provide a comparative study of the representation of the conflicting concepts of American Dreams in the stories, â€Å"Neighbour Rosicky† and â€Å"Paul’s Case† from the same writer, Willa Cather. ... Whereas the story, â€Å"Paul’s Case† revolves round the trajectory of a high-school suspended youth in Pittsburgh who is depressed and frustrated from his middle-class life around and wants to break it free along with the people and company around him but fails to comprehend his appreciation for the beautiful things and for refuge, he runs away to the New York city. This story explores the threat encountered by art and the struggle that artists had to undergo along with the conflict of a young artist between his art and the commercial world. Conflict and Opposing American Dreams prevailing in the Short Stories, â€Å"Neighbour Rosicky† and â€Å"Paul’s Case† As the pieces from the same author, it becomes quite intrinsic and interesting to compare the protagonists of both the stories and their contrasting means to achieve their ideas of perfect life which gets manifested through opposing ideas of American Dream operating within the respective life o f the protagonists and stories as well. Anton Rosicky is a symbol of the immigration process which the writer also experienced first-hand when her family first shifted and settled in the Nebraska Valley. Anton could have lived a better life when he first immigrated to New York and started his tailoring work but he felt an earnest need to be in touch with the soil which compelled him to come and settle in a farm and live a happy life of unity, compassion and freedom other than extracting more and more profit from the creamery. He pursues his dream through love and compassion which are his poignant means of pursuing his American Dream. The tragedy with which Paul meets as a young aspirant of American Dream

Tuesday, July 23, 2019

Discuss the role of multinationals in the globalisation of innovation Essay

Discuss the role of multinationals in the globalisation of innovation - Essay Example With such economic power, the dominance of multinationals as leaders in technological innovation and this can be seen by the fact that 98% of the expenditure on Research and Development (R&D) by the 700 top R&D spenders, is done by the multinationals (Castellani and Zanfei 2005); the magnitude of the statistics can be fully comprehended when we see that the R&D expenditure of few major multinationals is more than the expenditure of some countries. This paper will attempt to show the positive role multinationals have played in the globalization of innovation with more focus on the emerging economies. Section 1 of the paper will deal with how innovation activities take place in a multinational. Section 2 looks over the research conducted by Jasjit Singh in his paper ‘Multinational Firms and International Knowledge Diffusion: Evidence using Patent Citation Data†. ... a positive light, as companies that bring in much needed technology and technical support that allows the host country’s’ citizen to able to improve their standard of living. Section 4 of the paper deals how technological innovations have also caused a dramatic rise in international trade especially in sectors which have close link to technology. In the conclusion we sum up the arguments of how multinationals have caused innovations, moreover, many of these innovations are not just technological but also supply chain process. Section 1 Innovations carried out by Multinationals fall under the second category of global generation of innovation. Since these companies operate on such large scales they usually have their own internal innovative network units based in different host countries as well as the home country. One of the many reasons for this is that, it allows the company not only to effectively and efficiently provide innovative ideas to the subsidiary unit but a lso it allows the main unit to understand the practical application process of these strategies on the local market of the host country and impart the reason for success or failure of a subsidiary to the other units. The three main strategies many multinationals use to organize their internal innovative system as stated by Archibugi and Iammarino. Centre-for-global This strategy is more commonly known in the business world as the â€Å"octopus view† of the multinational organization. As the word octopus suggest. The head of the octopus symbolizes the headquarters of the company where the entire R&D takes place. It is also the place where the top management is located thus the entire strategic planning and ideas takes place here too. It distributes its technical expertise and plans to the subsidiary